.NEARLY ONE BILLION individuals are actually directing their votes in India's overall political election. It is actually the biggest democratic physical exercise in past history-- and might additionally be the absolute most pricey. Spending is assumed to connect with 1.35 trn rupees ($ 16bn), according to the Facility for Media Researches (CMS), an Indian charitable. That would certainly be actually much more than double the volume invested in the previous vote-casting in 2019 and also go beyond the money splashed in The United States's governmental election in 2020. Why do Indian political gatherings devote such substantial sums?